Turn market noise into usable pricing intelligence. Pricepoint analyzes market trends, demand signals, and competitive context — and applies them intelligently to your strategy without forcing you into competitor-following pricing.
Monitors demand shifts, seasonality, booking pace, and area pricing trends
Detects meaningful pattern changes without dashboard overload
Filters noise and surfaces only revenue-relevant signals
Identifies which competitors actually influence your demand
Weighs competitor impact dynamically using real booking outcomes
Prevents blind comp-set following or price matching
Learns from aggregated market patterns, not individual competitor moves
Focuses on signal interpretation rather than price mirroring
Applies only data proven to influence revenue performance
Generates pricing logic dynamically using AI and simulations
Continuously refines strategy as market conditions evolve
Optimizes toward revenue outcomes, not static market positioning
Separates true demand drivers from background market noise
Highlights signals with proven booking or revenue correlation
Keeps strategy focused on actionable insights
Uses market signals as predictive inputs, not reactive triggers
Anticipates demand movement before it shows in pickup data
Helps position pricing ahead of market shifts
Hotels around the world are using Pricepoint AI to run their revenue management without having to lift a finger. Here's some testimonial from HotelTechReport
Most rate shoppers just tell you what your competitors are charging. MarketIQ goes further — analyzing trends, filtering out irrelevant comps, and turning that into strategic recommendations. Pricepoint leverages data and machine learning to create unique strategy because each property is different. This strategy may be supported by market signals if deemed relevant. We refuse to follow the competitors. We make you a price leader not follower. Why would you follow someone who has no or inferior pricing intelligence?
Not by itself. MarketIQ feeds Pricepointvs RateIQ with signals that are relevant to enrich your pricing strategy. Sometimes these signals may be significant to trigger a reaction. But there is no direct action reaction relationship between each market change and your pricing. Your property is unique and deserves tailored treatment.
Pricepoint does not price-match competitors like other RMSes. Instead, our AI analyzes market data and highlights only the competitors that actually influence your demand. These insights provide context, but your pricing is always driven by your property’s own performance and demand signals.
Yes. Pricepoint is built for independent hotels, hostels, and B&Bs that don’t have a revenue team. It gives you the same level of market insight and pricing intelligence as large chains—without the complexity or manual work.