by Jean-Marc Robillard | Jul 12, 2024 | Hotel Revenue Management
In the hotel industry, there’s a common misconception that Revenue Management Systems (RMS) become ineffective when demand decreases. This perception was amplified during the COVID-19 pandemic, when many hoteliers froze their pricing and abandoned their RMS,...
by Jean-Marc Robillard | Jul 10, 2024 | Hotel Revenue Management
The hospitality industry has been transformed by contactless and mobile technologies, driven by changing guest expectations for convenience and safety. While large hotel chains were early adopters, independent and boutique hotels are now rapidly embracing these...
by Jean-Marc Robillard | Jul 4, 2024 | Hotel Revenue Management
In the dynamic and competitive landscape of the hospitality industry, maximizing hotel revenue is a constant challenge and priority for hoteliers. As market conditions evolve and guest expectations shift, it’s crucial for hotel managers and owners to employ...
by Jean-Marc Robillard | Jun 19, 2024 | Hotel Revenue Management
Content marketing strategies for hotels are crucial in today’s digital landscape to attract and engage potential guests, enhance brand visibility, and drive bookings. Here are some important points to consider: Define your goals and target audienceBefore...
by Jean-Marc Robillard | Jun 3, 2024 | Hotel Revenue Management
In the dynamic world of hospitality, where every moment counts and every decision reverberates through your bottom line, it can be challenging to stay on top of your revenue management strategy. Revenue managers use market analysis and dozens of data points to set...
by Jean-Marc Robillard | May 29, 2024 | Hotel Revenue Management
As the Summer months approach, here are the key hotel technology trends to watch out for in 2024. AI-Driven Personalized Guest Experiences Hotels will leverage artificial intelligence (AI) and machine learning to analyze guest preferences and behaviors,...
