How The Black Sheep Hostel grew revenue 31% in Killarney

The Black Sheep Hostel in Killarney priced its beds by hand. In its first season on Pricepoint, revenue rose 30.9% on the same number of bed nights, with the average rate up 32.1%.

About The Black Sheep Hostel

+30.9%: revenue in April–October 2026 vs the same months of 2025

+32.1%: average bed rate, from €38.67 to €51.08

Same beds, more revenue: bed nights sold were level with 2025

From manual rates: to automated pricing in a single trial

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At a glance

Company: The Black Sheep Hostel — an independent hostel in Killarney, County Kerry, Ireland

Challenge: Rates set by hand for 38 dorm beds and two private rooms, in a town at the gateway to Killarney National Park

Solution: Pricepoint automated pricing, connected to Cloudbeds

PMS: Cloudbeds

On Pricepoint since: early 2026

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A busy hostel, priced by hand

The Black Sheep Hostel welcomes backpackers, hikers and road-trippers to Killarney, the starting point for Killarney National Park and the Ring of Kerry. It has 38 beds in shared dorms and two private rooms, and demand swings hard between the summer season and the quieter months.

Its rates were set by hand. The hostel's revenue manager, Ellen, adjusted prices manually, while owner Kevin would make the final call on any new system.

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A trial in the quiet season

The Black Sheep Hostel started its Pricepoint trial in early 2026, connected to Cloudbeds. Pricepoint's team reviewed the results at 10, 20 and 28 days, and the hostel signed on in March 2026, ready for its first summer with automated pricing.

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Results: a higher rate all season

From April to October 2026, the hostel's revenue was 30.9% higher than the same months of 2025, rising from €296,000 to €387,000. It sold almost exactly the same number of bed nights, so nearly all of the gain came from rate: the average bed rate rose 32.1%, from €38.67 to €51.08.

Compared with the same months of 2024, revenue was up 49.6%. In August, the peak of the season, the hostel took €68,000, 46.8% more than August 2025.

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What's next

With its first season on Pricepoint behind it, The Black Sheep Hostel heads into the winter with a full summer of its own booking data guiding the engine.

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